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How to Create Meaningful Engagement in the Age of Unwanted Distractions

Diversity PRSA 2018 (3)

With more direct advertising than ever, content marketing phone notifications and a 24/7 news cycle, how do you create meaningful messages that grab attention and start conversations? That’s no easy task.

David Littlejohn is Humanaut’s Founder and Chief Creative Director. This informative program will discuss strategy as well as practical applications to help communicators and advertisers promote their stories. He’s spent the last 15 years working as a copywriter, creative director and equity partner in several startup ventures. David worked with CP+B and other top agencies to create integrated ad campaigns for Domino’s, Toyota, VW, and Best Buy’s Twelpforce, which took home the Cannes Titanium Grand Prix in 2010. He Founded Humanaut in 2013, with the goal of building a brand invention agency that launches its own products. In 2016 he was named one of AdWeek’s Creative 100. He also makes delicious Chex Party Mix.

You don’t need to be a PRSA member to attend this event.

Join us Wednesday, Oct. 3, at the Mountain City Club from 11:30 a.m. to 1 p.m.

Register here.

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